Staying current and visible in today’s social media platforms demands more than just frequently posted content.
It is essential to hone strategies that optimize your reach and engagement.
Efficient use of hashtags, especially on platforms such as Instagram and Tiktok, can exponentially broaden your audience scope.
This post intends to elucidate on the importance of effectively surfing hashtags in order to enhance brand visibility and audience interaction.
Being proficient with hashtag use is no longer an option, but a necessity, particularly if you are aiming to maximize your influence and engagement.
The subsequent sections will provide a comprehensive approach to leverage your reach using suitable hashtags.
Contents
- Surfing Hashtags For Instagram & TikTok
- How To Effectively Use Surfing Hashtags?
- 1. Use Relevant, Popular Surfing Hashtags
- 2. Don’t Overdo It, Maximum 30 Hashtags Per Post
- 3. Mix Global and Local Surfing Hashtags
- 4. Use Trending Hashtags in Your Niche
- 5. Include Specific Surfing Gear or Location Tags
- 6. Find Relevant Hashtags Through Instagram’s Explore Feature
- 7. Avoid banned or irrelevant hashtags
- 8. Include Hashtags in Your Instagram Stories
- 9. Utilize TikTok’s hashtag challenges for engagement
- 10. Monitor hashtag performance to optimize future use
- How to Find Trending Hashtags on Instagram?
- What Is the Importance of Hashtags on TikTok?
- How Many Hashtags Should I Use on Instagram?
- Are TikTok Hashtag Challenges Effective for Promotion?
- How to Create Unique Hashtags for Personal Branding?
- The Bottom Line
In this article, we will dive into the world of surfing hashtags, focusing on their effective use on popular platforms, Instagram and TikTok.
If you’ve been wondering how to maximize your exposure or find the best content through hashtags, The following sections will shed light on these questions.
From understanding what works best for each platform to addressing most frequently asked queries about hashtags, we cover it all.
So gear up to learn all about making the most from surfing hashtags on Instagram and TikTok.
When it comes to using surfing hashtags on platforms like Instagram and Tiktok, using relevant and popular tags is the first step to generating more visibility for your posts.
Popular hashtags are commonly searched terms on these platforms by both surfing enthusiasts and professionals.
As a content creator, taking advantage of these high-traffic search terms can significantly increase the chances of your posts being discovered by new audiences.
However, while it is essential to capitalize on the popularity of these hashtags, it’s equally important to ensure they are relevant to your content.
The usage of irrelevant hashtags, although popular, might harm your engagement as they may turn off your followers and potential audiences who are expecting certain content associated with the used hashtags.
Here, relevance means the hashtag’s connection to the surfing content you are posting.
For example, if you are posting a video clip of a surfing session in Hawaii, some relevant and popular hashtags could include #SurfingHawaii, #WaveRiding, or #SurfLife.
Straightforward and effective, every post should tell a story, and the hashtags you select act as a summary of that story for your audience.
Moreover, using popular surfing hashtags shows you are part of the surfing community, leading to more engagement from other surfers and fans of the sport.
There are many resources online, including Instagram and TikTok’s algorithm, which can provide you with insight into the most popular surfing tags at any given time.
One benefit of using these platforms is that they suggest relevant hashtags based on your search and content.
By using these features, you can gather a list of popular and relevant surfing hashtags for your use, streamlining your content creation process.
Utilizing popular and relevant hashtags can vastly improve your engagement and visibility on platforms like Instagram and TikTok, thus, creating opportunities for people to discover your surfing content.
It is always wise to include different variations of popular hashtags, as it will cover a range of search terms and enhance the discoverability of your posts.
Finally, always remember that authentic content should be your main goal and hashtags are just a tool to connect with your audience.
On Instagram and TikTok, while using surfing hashtags, one thing to bear in mind is to not overwhelm your posts with too many hashtags.
Even though both Instagram and TikTok allow up to 30 hashtags per post, it’s essential to understand that using the maximum limit might not always yield the best results.
While some studies suggest that using an optimal number of 11 hashtags can drive the most engagement, it ultimately depends on your audience and their tolerance level for hashtags.
The key idea here is to only use as many hashtags as necessary to express the content of your post.
If using the maximum limit of 30 hashtags, ensure they are all wholly relevant and beneficial for targeting your intended audience.
Remember, the goal of using hashtags is to make your content discoverable to as many people as possible who might find your content valuable or interesting.
Hence, each hashtag used should add value and be necessary to fulfill the function of increasing discoverability.
Also, proper placement of hashtags is significant — you may choose to put them at the end of your post, or you can integrate them naturally into your post’s caption.
Overusing hashtags can lead to your post being perceived as spammy or desperate by the users and the algorithm.
In some extreme cases, this can cause what is known as “shadowban”, where your content becomes limited in discoverability on the platform.
This adverse effect is precisely what we want to avoid — engagement and reach are everything on social media, so any actions leading to their reduction are counterproductive.
Instead of using all 30 hashtags, find the right balance that works for your content and audience.
Always keep in mind that the general purpose of hashtags is to help your content get discovered by a new audience and increase your overall engagement.
Be strategic, precise, and articulate with your hashtags, because successful use of hashtags requires quality over quantity.
When it comes to promoting your surfing photos or videos on Instagram and TikTok, it’s crucial to use a mix of global and local surfing hashtags.
Using global surfing hashtags allows you to tap into a massive, worldwide community of surf enthusiasts.
Popular global hashtags like #surf, #surfing, #waves, and #beachlife are followed by millions of users around the globe who love the sport and the lifestyle it embodies.
These hashtags give your posts the potential to be seen by a vast audience, raising your profile and your chances of gaining more followers.
However, one should never underestimate the power of local hashtags either.
Local surfing hashtags can help you connect with a specific geographical community celebrating the surf culture in that area.
For instance, hashtags like #SurfCalifornia, #GoldCoastSurf or #BaliSurf report on regional waves and surf events.
By using these local tags, you are tapping into a community that is likely passionate about surfing in their region.
This not only increases your visibility and engagement among that community, but also positions you as a participant in the local surf scene.
Utilizing a balanced mix of both global and local hashtags can boost your visibility and enhance engagement with your posts
Furthermore, rotating between global and local surfing hashtags keeps your content fresh and versatile.
Avoid overusing a certain set of hashtags as it could lead to your posts being marked as spam and subsequently decrease your visibility on the platform.
In essence, mixing global and local surfing hashtags is an effective strategy for building an engaged, diverse following on social platforms like Instagram and TikTok.
By understanding your audience and targeting your hashtags accordingly, you can maximize the potential and reach of your surf-related content.
Remember, using hashtags is not just about gaining likes or followers, but about building a community that shares your passion for surfing.
One of the most effective ways to increase visibility and engagement on Instagram and TikTok is to use trending hashtags related to the surfing niche.
The term trending implies that these hashtags are currently popular and are regularly used by many users.
For instance, if a surfing competition is held, using the event-specific hashtag will circulate your posts among everyone following that event.
The benefit of using trending hashtags is that they increase the chances of your content appearing in the ‘Explore’ section of these platforms.
However, it’s important to note that trending hashtags change constantly, and what may be popular today might not be tomorrow.
So, to stay updated with the latest trends, check the trends daily.
Using the right trending hashtags at the right time can significantly boost your visibility and engagement.
As part of the surfing community, keep an eye on trends within the community.
If a particular type of wave or surfboard design is trending, make sure to include those hashtags in your posts.
Similarly, using hashtags associated with popular surf brands, surfing influencers, or renowned surf spots can also be beneficial.
You can identify trending hashtags by observing the content of popular accounts in your niche.
There are also online tools available to identify trending hashtags, including those specific to the surfing community.
However, it’s crucial to only use hashtags that are relevant to your content. Using irrelevant hashtags because they are trending can negatively affect your engagement rate and overall reputation.
It’s all about striking a balance between staying on trend and being authentic to your brand and content.
By observing, understanding, and integrating these trending hashtags, your posts will likely attract more viewers and potentially even go viral, which would be a huge boost for your online presence.
So, stay tuned to the waves of trends and see how they can elevate your visibility in the digital surf community.
5. Include Specific Surfing Gear or Location Tags
Incorporating specific surfing gear or location tags into your Instagram and TikTok posts can significantly enhance your online visibility.
It is noteworthy that surfing enthusiasts often search for brands or specific surfing gears on Instagram and TikTok.
By using the relevant gear hashtags, your content can get discovered by these users, thereby increasing the chances of engagement.
For instance, if you’re promoting a certain brand’s wetsuit, use the hashtags related to that specific brand and product in your posts.
It’s not just about using the broad surfing hashtags but also about narrowing down to specifics like the gear you’re using.
On the other hand, location tags are equally important when you’re using surfing hashtags.
Surfing conditions can greatly vary from one location to another. Hence, users are often interested in location-specific surfing content.
If you’re surfing at a popular beach or surfing spot, including the location hashtag can help attract the audience interested in that specific location.
For example, if you’re surfing at the world-famous Banzai Pipeline in Hawaii, consider including #BanzaiPipeline or #NorthShore in your posts.
Furthermore, location tags can also help in connecting with the local community of surfers and enthusiasts.
They often search for their local surfing spots on social media, and by using the right location hashtags, you can attract this highly specific and passionate audience.
It is also beneficial to use a mix of both types of tags to optimize your content’s reach.
Remember to use these hashtags sparingly and in a relevant manner so that your content remains refined and professional.
The ultimate key to success with including specific surfing gear or location tags in your posts is to stay relevant and authentic to what you are posting about.
By using these types of tags diligently, you stand a high chance of increasing the visibility of your posts and attracting surfers around the world!
Instagram’s Explore feature is a powerful tool for discovering relevant and trending hashtags in the world of surfing.
By typing in keywords related to surfing, Instagram automatically provides a selection of popular and trending hashtags that you can incorporate into your posts.
This strategy saves you the headache of brainstorming a multitude of hashtags yourself and provides you with an accurate idea of what surfing-related content is currently popular among the Instagram community.
Instagram Explore Feature allows you to understand the content your target surfing audience is engaging with, by closely studying the posts that appear under each suggested surfing hashtag.
Using the Instagram Explore Feature enables you to fine-tune your hashtag strategy and consistently deliver content that resonates with your target audience.
It is also an excellent way to discover local surfing communities and their preferred surfing hashtags.
Expanding your awareness of regional surfing trends can significantly enhance the relevancy of your postings and gain more visibility among local surfers on Instagram.
With the insights gained through the Explore feature, you can identify the influencers in the surfing community that you can potentially collaborate with to enhance your content’s reach and engagement.
Remember to regularly check the Explore feature.
The popularity of hashtags fluctuates based on various factors such as time, season, and trending surfing events, and the Instagram Explore feature is updated in real-time to keep up with these changing trends.
The Explore feature is not only beneficial for finding hashtags but also serves as a platform to gain inspiration for new posts.
By observing what type of content is currently popular in the surfing community, you can strategically create similar content that is likely to perform well.
When using the Instagram Explore feature, remained focused and consider the relevance of the hashtags to your content and your target audience.
Implement the relevant and popular hashtags in your captions or comments to maximize your posts’ exposure.
The Instagram Explore feature, when utilized effectively, can vastly increase your content reach, engagement, and visibility within the surfing community on Instagram.
On platforms like Instagram and TikTok, using the correct hashtags is of great importance, but equal weight should be given to avoiding banned or irrelevant hashtags.
Both Instagram and TikTok have certain hashtag restrictions and if these are not complied with, your content may not reach its potential audience, or worse, could lead to your account being penalized.
For a start, it is essential to do your homework on which hashtags are considered spammy or inappropriate by these platforms.
Using banned hashtags can cause your content to be hidden, resulting in lower engagement rates and limiting your reach to potential followers.
Often, these are hashtags that could be related to illicit activities, hate speech, or other inappropriate content.
It’s important to keep your hashtags relevant to your content to avoid any future issues with your account and to reach the right audience.
Furthermore, using irrelevant hashtags might seem like an easy way to gain more visibility, but this technique potentially harms your credibility as a brand, and can deter followers who are genuinely interested in your content.
Also, if your hashtags are unrelated to your content, Instagram’s and TikTok’s algorithms might get confused and make it harder for the right audience to discover your post.
Surfing hashtags like #surfboard,#adventure,#waves,#sea,#sun etc. can lose their effectiveness if they are randomly paired with irrelevant and off-brand hashtags.
Moreover, the use of irrelevant hashtags could be seen as spam by Instagram and TikTok and could potentially lead to shadow banning – a situation where your content is secretly made less visible to users.
The key is to ensure that your surfing hashtags are not just popular, but also relevant, suitable and within the accepted guidelines of the platform.
As a brand or influencer, it is essential to maintain a strong following by building trust with your audience and providing value in every post.
The use of irrelevant or banned hashtags not only disorients your message but also risks damaging your brand image.
So, take the time to research your hashtags and ensure they align with your brand, your content, and with the surfing community on Instagram and TikTok.
By doing so, you will promote positive engagement and growth in your following, while also remaining within the rules and norms of these powerful social media platforms.
Using hashtags in your Instagram Stories is a common practice that can provide several benefits for your surfing content.
Instagram Stories have become a powerful tool for reaching your audience, and incorporating the right hashtags into your Stories can increase your visibility to Instagram’s vast user-base.
Unlike regular posts, including hashtags in your Stories doesn’t have to become part of the creative. They can be hidden behind a sticker, gif, or text to maintain the aesthetics of your Story.
If you’re a surfer or a surf brand, using specific surfing-related hashtags in your Stories can help in reaching out to people exploring those tags.
Identify the most popular and trendy surfing hashtags and consider using them to increase the visibility of your Stories.
The key difference between using hashtags in a post and using them in a Story is that, on Stories, your posts get grouped together with other similar content and presented as a `Story` for that hashtag.
Using relevant hashtags in your Instagram Stories not only amplifies your surf content but also gives it a chance to be seen in the ‘Explore Page’ increasing your content’s reach.
For a surf brand trying to reach local surfers, using specific local hashtags can increase chances of locals coming across your Stories.
As a marketer, another critical aspect to consider while using hashtags in your Instagram Stories is monitoring their performance.
Keep track of which hashtags are gaining traction and bringing in views to optimize the ones used in future Stories.
This approach will help you analyze which hashtags are proving effective, allowing you to refine your strategy over time.
An important note to remember is that Instagram allows up to 10 hashtags per Story.
Resist the urge to use all ten, unless they all are genuinely related to your content. Overloading on hashtags might be seen as spammy by Instagram’s algorithm.
Building a successful Instagram presence requires a combination of compelling surf content and effective use of hashtags. By incorporating relevant surfing hashtags in your Instagram Stories, you can raise your content’s visibility and reach the people who matter to you the most.
Now that you have insights into using hashtags in your Instagram Stories effectively, it’s time to leverage this strategy and get your surf content discovered by a wider audience. Don’t forget – practice makes perfect!
9. Utilize TikTok’s hashtag challenges for engagement
One of the more recent social media platforms that has gained significant traction is TikTok. Particularly, TikTok’s hashtag challenges have proven to be a game-changer for promoting surfing related content.
How does this work? Well, TikTok’s hashtag challenges encourage users to make or recreate content relating to the challenge, driving high engagement rates.
Creating or entering a surfing-related hashtag challenge can dramatically increase your visibility and engagement within the surfing community.
It’s vital to constantly check for trending challenges that align with your content and aren’t far removed from the surfing world.
For example, if there’s a challenge regarding beach activities or ocean preservation, it could potentially be a great fit for surfers.
Remember that the key goal is to inspire user-generated content related to surfing while galvanizing a deeper connection with your audience.
When participating in these challenges, be sure to use relevant, trending hashtags tied to the challenge in your TikTok posts.
Not only does this increase your chances of being discovered by users following these challenges, but it also allows other users to easily find your content amidst a sea of posts.
Even if you don’t win the challenge, your participation can still earn you valuable visibility and awareness within the surfing community on TikTok.
Aside from gaining followers, hashtag challenges also increase the likelihood of people engaging with your content, which boosts its overall popularity.
The best part is these challenges are generally fun and lighthearted, adding an element of enjoyment while promoting your surfing related content.
Even if you don’t have a large following, consistently entering hashtag challenges can provide a great opportunity to grow organically.
Typically, the more creative and unique your content is, the more it stands out, hugely increasing the chances of people engaging with it and ultimately following your page.
To capitalize on this, make sure your content aligns well with the challenge criteria while being entertaining, eye-catching, and authentically surf-related.
Don’t forget to monitor the engagement metrics on your challenge posts to understand how well they are performing and garner insights for future content.
10. Monitor hashtag performance to optimize future use
If you’re serious about using surfing hashtags to boost your engagement on Instagram and TikTok, it’s essential to track and monitor the performance of your hashtags.
This data-driven approach ensures that you’re not simply guessing what works, but using real insights to guide your strategy.
Several tools can help with this, including Instagram’s own insights feature for business accounts, but also external tools like Sprout Social or Hootsuite.
Monitoring hashtag performance can tell you a lot about how your content is resonating with your audience.
If a certain hashtag consistently brings in a lot of engagement, that’s a good sign you should continue using it.
In contrast, if you notice that a hashtag doesn’t perform well, it may be worth considering dropping it from your repertoire and trying other options.
The goal is to continuously optimize your use of surfing hashtags based on performance data to ensure you’re reaching your target audience in the most effective and efficient way possible.
Continuously test and analyze your surfing hashtags to make the best strategic decisions about which ones to keep and which ones to let go.
The same applies to TikTok. It is crucial to monitor hashtag performance on TikTok using their analytics tool, you can see how many views or likes a video with a given hashtag has generated.
Also, TikTok provides insights on trending topics, which can be used to determine which hashtags to employ. It’s possible that a trending hashtag relevant to your content may give it a significant boost.
In all these outlays, identifying patterns in hashtag performance can help identify opportunities for growth.
Performance monitoring isn’t just about tracking the numbers—it’s also about interpreting them and making smart decisions based on what you discover.
Remember to adjust your strategy regularly, based on the insights found, to optimize your posts’ performance. Relying on the same old tags without knowing if they’re effective or not won’t help you grow on the platforms.
Lastly, be patient and persistent. Effective hashtag strategy doesn’t happen overnight; it requires consistent monitoring and adjustment based on performance data.
One of the ways to find trending hashtags on Instagram is by searching for a particular term in the search bar.
You can toggle to the tags tab to see the hashtags that include your search term, the first few results typically being the most popular or trending.
Another method is by using Instagram’s Explore feature, which suggests posts and hashtags based on your activity and follows.
Instagram’s Related hashtags feature can also be really helpful in identifying trending hashtags. This allows you to see what other hashtags are being used in posts with your selected hashtag.
Staying up-to-date is key as trending hashtags can change quickly.
This makes monitoring Instagram’s trending hashtags regularly an essential habit for anyone looking to leap into the social media limelight.
Furthermore, Instagram’s algorithm prefers posts with popular and up-to-date hashtags resulting in increased visibility.
It’s best to use a mix of trending and specific hashtags to reach a larger yet targeted audience.
Adding to this, keep an eye on posts by top influencers or competitors in your niche to see what hashtags they are using.
Hashtag generator tools can also be beneficial when you’re out of ideas or time.
However, it’s crucial to incorporate the hashtag naturally into your post to not appear spammy or forced.
Make sure your analysis for finding the trending hashtags is driven by quality rather than just popularity.
A high number of posts under a hashtag doesn’t necessarily mean it’s advantageous for you. The quality and relevance of the posts matter too.
Experimentation is the key to understanding what works best for your content. Trying different trends, seeing the response, and adapting your strategy accordingly should be a constant thing.
You should also be aware that typically, hashtags don’t make content viral; it’s the quality of the content that does.
That being said, using trending hashtags strategically and wisely can indeed give your content the extra push it needs to reach a wider audience.
By investing time and effort in identifying the right trending hashtags on Instagram, you can enhance your brand’s visibility, increase engagement, and cultivate a dedicated follower base.
The widespread use of hashtags on TikTok cannot be overstated. They play a crucial role in content discovery, helping to amplify a user’s reach beyond their followers.
Unlike traditional keyword searching, users rely heavily on hashtags to find new and exciting content.
Not only do hashtags help users find content, but they also provide a platform for brands and influencers to target their audience.
Brands can use hashtags to create marketing campaigns, engage with an active audience and drive up views on their posts.
The practice of using branded hashtags has become commonplace on TikTok, providing an invaluable tool in facilitating user-generated content.
In a world where social proof is everything, hashtags could be the main catalyst in driving virality.
Even popular trends and challenges on TikTok are often associated with specific hashtags. Therefore, participating in these trending hashtags can help propel visibility.
Besides visibility, hashtags on TikTok also play an essential role in segmenting content. They provide a clear category for each video, making it easy for users to find related posts.
However, there’s another element to consider: algorithmic visibility. Some believe that the use of popular or trending hashtags can help videos perform better in TikTok’s algorithm.
By using relevant hashtags, users can increase the chances of their content being distributed to a broader audience.
In addition to benefitting individual users and brands, hashtags are also important for TikTok as a platform.
The platform utilizes hashtags to measure user activities, enabling it to effectively recommend more personalized content.
Recognizing the importance of TikTok’s hashtag culture is the first step towards harnessing its power for content visibility and audience engagement.
Therefore, understanding how to properly use hashtags could mean the difference between your content getting lost in the crowd or trending on the platform.
The use of relevant and trending hashtags is not just about visibility but also about creating a sense of community among users, boosting engagement and enhancing content discoverability.
The use of hashtags on Instagram has proven to be an effective way of increasing the visibility of posts and gaining more followers.
However, the number of hashtags to use is a question that many Instagram users grapple with.
Instagram allows users to include up to 30 hashtags on a single post, but does that mean you should use all 30?
In short, while you can theoretically use up to 30 hashtags, using that many isn’t necessarily the most effective strategy.
The quality of hashtags matters more than the quantity.
Successful Instagram users tend to use between five and nine hashtags per post.
This is because using too many hashtags can make a post look spammy or desperate, which can actually deter users from engaging with your content.
On the other hand, using too few hashtags might not give the desired visibility for your posts.
An optimal number of hashtags to use on Instagram is usually around five to nine.
This enough to make your posts discoverable without overwhelming your audience or coming across as spammy.
When deciding how many hashtags to use, always prioritize relevancy and quality over quantity.
Use hashtags that are relevant to your brand, and your target audience is likely to search for or follow.
It’s also crucial to switch up your hashtags and not use the same set for every post, as it can lead to diminished reach and can be seen as spammy behavior by Instagram’s algorithm.
Experimenting with the number and type of hashtags is also a good idea to see what works best for your unique audience.
And finally, it is worth considering using a mix of popular and niche hashtags to broaden the reach of your posts and to reach the most appropriate audience.
Are TikTok Hashtag Challenges Effective for Promotion?
TikTok hashtag challenges have become an increasingly popular marketing strategy for numerous brands worldwide.
This innovative method can be extremely effective in promoting products, services, or brand awareness in general.
Hashtags make it easier for users to discover and join these challenges, bringing even more visibility to your campaign.
User-generated content is typically a part of TikTok hashtag challenges, leading to increased brand engagement and interaction.
Compared to traditional advertising methods, these challenges can offer a more authentic and personal experience for the users.
By taking advantage of TikTok’s algorithm, a well-constructed hashtag challenge can amplify the brand’s reach significantly, and rapidly.
This viral nature of hashtag challenges can lead to highly effective and cost-efficient promotion.
Moreover, successful TikTok hashtag challenges often get featured on TikTok’s Trending page, resulting in even more exposure.
However, the effectiveness of these challenges can depend on several factors, including the originality of the challenge, the simplicity for users to recreate, and the strength of your hashtag.
It’s crucial to create a unique yet relatable concept that appeals to a wide range of TikTok users to spark interest and participation.
When promoting a cause, a clear and compelling hashtag can generate a strong social impact and attract widespread attention.
Keep in mind that a poorly executed challenge or an irrelevant hashtag might not garner the desired results and can even cause digital backlash.
Overall, while the extent of their effectiveness relies on the brand, product, or service being promoted, there is no denying that TikTok hashtag challenges present an exciting opportunity for marketers to engage with the app’s young and highly active user base.
By carefully considering the content, hashtags and aspects of these challenges, brands can tap into TikTok’s massive potential for content virality and user engagement.
With its straightforward user interface, viral content model, and introduction of advertising options, TikTok is certainly transforming the social media landscape and specifically, influencer marketing.
Establishing a personal brand goes beyond choosing your favorite color, it involves formulating a unique identifier, and one of those is through hashtags.
Collaborating the trademark of your brand with a catchy phrase or word can prove beneficial when trying to stand out on Instagram and TikTok.
Creating a unique hashtag starts from understanding your brand’s message and persona.
Try to incorporate that personality or message into a pithy, memorable hashtag, it needs to reflect who you are and what you do.
One of the most important steps in crafting your unique hashtag is to ensure no one else is presently using it.
To break from the pack, it’s essential that your hashtag is unique to your brand.
Ensure to check regularly on Instagram or TikTok that no one is using your selected hashtag, avoid any potential confusions or mix-ups.
Get creative with your hashtags, mix and match wording, play with puns, or combine words that rhyme.
It’s crucial to keep the hashtag brief and easy to remember.
Avoid over-complicated wordings that people may find difficult to spell or remember.
Also, take advantage of trending topics and events when developing your personal brand’s hashtag.
Having a hashtag that is in line with present discussions makes it easier for people to stumble upon your materials on Instagram or TikTok.
Always promote your unique hashtag across all your social media platforms, let it become synonymous with your personal brand.
If people see your unique hashtag regularly, they will remember it, use it, and help it gain more visibility on Instagram or TikTok.
Lastly, keep refining your hashtag, don’t be scared to make changes if it’s not getting the traction you hope.
Just like every other aspect of your personal brand, your unique hashtag should evolve and adapt.
The Bottom Line
Using the right surfing hashtags on Instagram and TikTok can significantly boost the exposure and engagement of your posts.
Not only can it help you find a new audience, but it can also foster a sense of community among your followers.
Just remember to always use relevant hashtags, and don’t be afraid to mix up popular and niche tags.
But don’t overdo it!
Using too many hashtags can come off as spammy.
With the right balance, you’ll make waves on social media in no time.